Advertising
- Creativity made in Lebanon: a pat on the back
How difficult is it for creatives to praise work done by peers? Well it seems it is for most but not all. ArabAd wanted to learn from advertising creatives what …
- A taxing time for the advertising industry
Iain Akerman
The industry is unwilling to talk about it, but the impact of the UAE’s new excise tax on the advertising industry could be significant.
- Rola Ghotmeh: ‘Our most powerful tool was our creativity'
- Lebanon’s Advertising Cold War Iain Akerman
- Millennials’ Take on the Corporate Ad World
- Make some Noise
- Sunil John :‘Everybody is battling to take that lead role'
- On Public Relations: ‘The challenge before our profession is larger than ever before' Iain Akerman
- Innovative SMEs swap advertising for PR
- Sami Saab on Phenomena's Ideas for Social Good
- Advertising as a Positive Force for Good Iain Akerman
- Are brands on the right side of history? Iain Akerman
- Maged Nassar on Striking Gold
- Viewing the world through rose-tinted glasses