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- Cadillac’s ‘Arabs of New York’ campaign celebrates what it means to ‘Dare Greatly’
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Cadillac, as part of its ‘Dare Greatly’ initiative, has launched a new brand campaign in the Middle East, shining a spotlight on entrepreneurial Arabs living in New York and the …
- Toyota's new safety app comes as music to parents' ears
Toyota has launched a new road safety Android app named “Safe & Sound”. Created by Saatchi & Saatchi London, this innovative app targets “over-confident” young drivers in an amusing fun …