TAGS
- TBWA\RAAD appoints Tony Kayouka as Head of Social
and Content
- Web Summit 2023 and MENA's InnovateXperience
Rizk Haddad, Walee MENA
Rizk Haddad, Head of Monetization at Walee MENA, shares key learnings, trends and future directions from the company’s Lisbon Web Summit 2023 engagement driving the creator economy ecosystem way forward.
- Core42 and Publicis Groupe Middle East partner to advance Generative AI for the regional marketing industry
- The Impact of AI-Generated Content on SEO: Does it Really Work? Kenan Baki, Serviceplan ME
- McCann expands its social capabilities with the launch of McCann Content Studios
- 16 content creators selected as part of MAGNITUDE's 'Digital Stars' program
- OTT content is the new global influencer Pooja Suvarna, Mediaplus ME
- MMS highlights MBC GROUP’s Ramadan reach & impact
- Basebone expands its MENA content offering
- Khaled AlShehhi earns the World Media Award for Content Leadership & Innovation 2022
- Regional creator economy expected to rise in popularity as Arab youth flood video social entertainment platforms
- WebEngage Trends & Insights Report 2022 reveals the highest-conversion-rate time slot in MENA