TAGS
- Baby Boomers’ shift to digital content accelerates but brands are failing to keep up, finds WARC in new report
- How to launch your first influencer marketing campaign: a 7-step guide
Viktoriia Petrova, Famesters
Influencer marketing is a relatively new field that has developed over the past decade. It has evolved in various forms, becoming more sophisticated, complex, and expensive. Brands are eager to explore …
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- Untapped potential of B2B Influencer Marketing in MENA, says Ogilvy study
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