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- CMOs more empowered than ever finds Dentsu Creative 2024 CMO report
- AppsFlyer investigates shifts behind mobile gaming's modest growth
AppsFlyer’s latest State of Gaming App Marketing Report shows move to mixing revenue strategies to drive monetization
- Gaming worth $184bn globally yet in-game advertising spend remains low
- WARC Consumer Trends report 2024: Five trends to watch
- W7Worldwide releases insights on the changing PR-Media relationship
- ADL presents HEIs' foundational role in advancing innovation hubs in the Middle East
- Saudi company Mozn recognized as one of the Top 250 FinTech companies globally
- Investment in mobility tech is key to a sustainable future in MENA, finds BLJ Worldwide report
- TBWA\RAAD and TikTok release 'Storytelling in the Next Creative Renaissance' white paper
- AppsFlyer's new report provides AI-fueled insights into the ad creative landscape
- UAE Brands are prioritising AI but lack the right execution skills
- GfK’s Consumer Outlook Report 2024 reveals key insights into UAE consumer behavior and priorities