TAGS
- Key challenges facing agency strategists highlighted in WARC's annual Future of Strategy report ArabAd's staff
- Five senior marketers to chair the WARC Awards 2025 Jury ArabAd's staff
- Research by WARC Advisory and MSQ examines the role of rituals in consumers' lives and the opportunities brands can unlock
- WARC highlights e-commerce trends in 'The Future of Digital Commerce' 2024 report
- WARC report 'The Future of Programmatic 2024' explores key trends set to shape programmatic advertising over the next 12 months
- Customer Promises deliver significant advantages for B2B brands finds WARC report
- WARC projects a 10.5% rise in global spend this year topping $1trn for first time
- Gaming worth $184bn globally yet in-game advertising spend remains low
- WARC Consumer Trends report 2024: Five trends to watch
- WARC Awards 2024 MEA winners announced